insert_link 5 11 Eventos Hispanic population surging across Middle Georgia BY MIKE STUCKA - [email protected] Citation Link WARNER ROBINS -- Paulina Medina moved from Mexico to Warner Robins about 14 years ago, and she doesn’t think she’ll move back. Now 24, she’s studying early childhood education so she can help other youths in English as a Second Language classes, much as she was. “When I started, there were probably two Hispanics in the school. Now there are a bunch,” she said. Medina works at Hispano American Multiservice in Warner […] todayAugust 4, 2021 640 11 5
insert_link 6 4 ADS Publicidad Radio is Still King in Reaching Hispanics There’s no denying the growing influence of multicultural consumers in the U.S. – especially the growing numbers and purchasing power of Hispanic consumers. Early on in the “how to market to Hispanics era,” radio was the go-to-market tactic. Although many strategies have changed in the few two decades on how to reach the Hispanic community – the power of radio has not weakened. Radio is still king when engaging with Hispanics. According to Nielsen, 97% of all Hispanics are reached by radio every […] todayApril 2, 2021 419 4 6